What happened to DreamStudio

Stability AI’s official documentation now refers to the product as Brand Studio, formerly DreamStudio. The original DreamStudio address redirects to Brand Studio, so buyers should evaluate the current service under its new name rather than rely on historical DreamStudio plans.

Current pricing model

As of October 13, 2026, Trial is free with a one-time credit allocation, Creator costs US$19 per month with 2,000 monthly credits, Core costs US$50 per month with 6,000 monthly credits, and Enterprise uses custom pricing with unlimited seats and a custom credit bundle.

Creator includes end-to-end generation and editing, precision inpainting and product insertion. Core adds curated model routing, which selects an appropriate model for the task. Enterprise adds Brand Central, Producer Mode, SSO, project access controls and white-glove support. Monthly credits do not roll over; additional credit packs are available.

Features and billing

Brand Studio provides Stability AI’s credit-based image workflow. Operation costs vary with the selected generation or edit, and the current model selection is shown inside the product.

Why select Brand Studio

The service is the direct successor for people who previously used DreamStudio. Creator suits individual hosted creation, Core adds higher capacity and routing, and Enterprise supplies brand governance and team controls.

Official sources: Brand Studio plans, plan overview, credit and billing guide.