What is Ideogram

Ideogram is an image-generation and design platform known for typography, prompt adherence, editing, character consistency, and private creative workflows. It sells consumer and team subscriptions alongside a separately priced image API and commercial model licensing.

Core offerings

  • Text-to-image generation plus Remix, Edit, Reframe, and background replacement.
  • Priority and slow credit pools, with larger concurrent queues on paid plans.
  • Private generation, character consistency, batch generation, and team administration by tier.
  • Per-image API access and custom-model training for production workflows.

Pricing

As of July 20, 2026, Ideogram lists Free at US$0 with 10 slow credits per week and limited public generation. Plus is US$20 monthly or US$15 per month billed annually, with 1,000 priority credits monthly, unlimited slow credits, private generation, character consistency, quality export, and an eight-generation queue. Pro is US$60 monthly or US$42 per month billed annually, with 3,500 priority credits, unlimited slow credits, batch generation, and a 32-generation queue.

Team is US$30 per member monthly or US$20 per member per month billed annually, with a two-member minimum; it includes Plus features, 1,500 priority credits per member, central billing, administration, and early collaboration access. Enterprise is contact-sales only and adds private custom models, custom credits, API volume discounts, and priority support. Ideogram’s API is billed separately per output; current examples range from US$0.03 for Ideogram 4 Turbo to US$0.10 for Ideogram 4 Quality.

Model footprint

Subscription credits cover Ideogram’s web product, while API calls are priced per generated output and custom-model work has separate training and inference charges. Buyers should keep those three commercial routes distinct.

Why select Ideogram

Ideogram is worth shortlisting when in-image text, private generation, repeatable characters, or transparent per-image API pricing matter to the workflow.

Official sources: Ideogram subscription pricing, Ideogram plan guide, Ideogram API pricing.